- Marketing
- of Awareness, Demand generation and sales funnel– Develop and implement strategies to drive awareness, demand, funnel and revenue along with business, product and performance marketing teams. Jointly responsible with sales and performance marketing to drive revenue and funnel for the assigned business segments and products.
- positioning, product launch and creative– Develop and own positioning and messaging that resonates with customers and differentiates our portfolio and its products from competitors. Work with the creative agencies to ensure creative stands out and is in line with brand guidelines. Partner with the sales and product team and provide the right inputs to launch/re-launch the products in the market with clearly defined goals and objective to drive sales.
- Content Development and campaigns– Conceptualize and craft product and solution messaging and content assets as per the customer journey to drive awareness and demand across channels – online, offline, website, social, direct and other channels. Work with leadership team to build key executive profiles across channels.
- with partners - Work closely with the alliance team to define and create joint GTM with OEM partners to achieve the target revenue and the right utilization of partner budgets
- customer, and competitive analysis – Work closely with the customer insights team and be the authority on the customer, the industry trends, and the other industry players. Keep a close track of market share and competition activity for assigned business solutions.
- enablement– Empower sales teams with the right pitch, battle cards, high-value sales tools, training, and assets to drive sales.
- engagement through experiences - Work closely with marketing leadership to determine key experiences (events, customer visits, online/offline engagements), own customer participation from start-to-finish (registration, attendance, etc.), and prove return on investment (ROI).
- – Serve as a company spokesperson and go-to portfolio expert.
- Field Marketing
- Strategy - Define and spearhead region-specific marketing plan that supports the regional sales strategy
- of Insights, Sales Funnel and Revenue - Act as regional marketing champion; work closely with the regional sales team to drive customer insights and then execute integrated campaigns for all products to drive demand gen and revenue.
- and Campaigns - Marketing Programs comprising of digital, social, email, webinars, events, workshops and other channels – that deliver on pre-defined awareness / consideration goals and revenue objectives.
-
Marketing Manager
1 week ago
Devyani International Limited Gurugram, IndiaThe ideal candidate will be a professional who assists with ongoing marketing campaigns by collecting audience feedback, creating graphs, charts, and slides to present to decision-makers, and conducting market research to understand the target audience. · Responsibilities · Prep ...
-
Marketing Manager
1 week ago
juSTa Hotels & Resorts Gurugram, IndiaJob Title: Marketing Manager · Company: jüSTa Hotels and Resorts · Location: Gurgaon, Haryana · About Us: · jüSTa Hotels and Resorts is India's fastest growing small luxury hotel and resorts chain is a dynamic and innovative hotels company. We pride ourselves on delivering except ...
-
Marketing Manager
19 hours ago
Expambit Gurugram, IndiaSalary Range: 10,00,000 to 25,00,000 Per Year · Company Description · Expambit is a media agency that specializes in providing budgeted solutions to resolve digital concerns. Our mission is to empower businesses by helping them navigate the digital landscape and achieve their mar ...
-
Marketing Manager
5 days ago
Expand My Business Gurugram, IndiaAbout Expand My Business: Expand My Business is Asia's largest managed marketplace for digital services. We offer services in the digital space, broadly divided into four verticals: IT Development, Digital Marketing, Web 3.0, and Resource Augmentation. We operate with a pool of v ...
-
Marketing Manager
3 days ago
AGM Infraprojects Pvt. Ltd. Gurugram, IndiaCompany Description: · Welcome to AGM Infraprojects Determining clients' needs and financial abilities to propose solutions that suit them. · We are a leading channel partner of reputed real estate agencies dedicated to helping you find your dream home or investment property. Wit ...
-
Marketing Manager
3 days ago
PeopleGene Gurugram, IndiaResponsibilities: · End-to-end content creation and management across social media platforms · Focus on growing the audience and subscribers on Instagram · Building online and offline communities in the Healthy Food & Beverage space · Lead influencer marketing initiatives · Mana ...
-
Manager - Marketing
23 hours ago
United We Care Gurugram, IndiaMarketing Manager · About United We Care: · United We Care is an innovative mental health startup dedicated to transforming the landscape of mental wellness. By leveraging cutting-edge technology and compassionate care, we strive to make mental health support accessible and effec ...
-
Marketing Manager
2 weeks ago
AkzoNobel Gurugram, IndiaWe supply the sustainable and innovative paints and coatings that our customers, communities – and the environment – are increasingly relying on. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. ...
-
Marketing Manager, Consumer Marketing
6 days ago
Trusted Media Brands Gurugram, India Full timeAbout Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Bloom ...
-
Marketing manager
1 week ago
Employment service solutions Gurgaon, India Full timeHiring for sales industry candidate.A real estate agent who helps clients buy a property is sometimes called a buyers agent or selling agent. Buyers often turn to real estate agents when theyre in the market to buy a property, such as a new office space. Because real estate agent ...
-
TMB (Trusted Media Brands) Gurgaon, IndiaAbout Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms ...
-
B2B Marketing Manager
6 days ago
Spinny Gurugram, IndiaABOUT SPINNY · Spinny is an online marketplace for preowned cars founded in 2015. Spinny aims to resolve asymmetry of information regarding pricing quality by embedding superior technology processes across the customer journey, making car ownership accessible, simple, & delightfu ...
-
Performance Marketing Manager
5 days ago
Cyclitics Digital Gurugram, IndiaJob Summary · We are seeking a dynamic and results-driven Performance Marketing Manager to spearhead the development and execution of our digital marketing campaigns. As a key member of our growth-focused marketing team, you will be responsible for driving user acquisition, boost ...
-
Performance Marketing Manager
5 days ago
Haleon India - Haryana - Gurgaon Full timeHello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren ...
-
Sr Manager- Marketing
1 week ago
Nothing Gurugram, IndiaResponsibilities · Develop and implement comprehensive marketing strategies and plans aligned with business objectives · Manage the marketing budget and ensure effective allocation of resources across campaigns and initiatives · Collaborate with cross-functional teams, including ...
-
Senior Marketing Manager
19 hours ago
IoTechWorld Avigation Pvt Ltd Gurugram, IndiaSenior Manager Marketing – Agricultural Machines · The Senior Manager of Marketing is a senior leadership role responsible for all marketing activities within the organization. This position plays a critical role in developing and executing marketing strategies to drive business ...
-
Digital Marketing Manager
1 day ago
Chalk Studio Gurugram, IndiaAs a Digital Marketing Manager, you will be responsible for developing, implementing, and managing digital marketing campaigns to promote our services across various digital channels. You will play a crucial role in enhancing brand awareness, driving website traffic, and generati ...
-
Digital Marketing Manager
5 days ago
ConnectedStars Gurugram, IndiaJob Title: Digital Marketing Manager (US Market) · Location: Gurgaon, India · Shift: Night Timing · Job Summary: We are seeking a skilled Digital Marketing Manager specializing in the US market to join our dynamic team in Gurgaon. The ideal candidate will be responsible for devel ...
-
Digital Marketing Manager
1 day ago
Canara HSBC Life Insurance Gurugram, IndiaResponsibilities: · Develop and implement a data-driven digital marketing strategy aligned with the overall brand objectives. · Manage and optimize web journeys across all digital touchpoints, including website, mobile app, and social media platforms. · Plan, execute, and analyze ...
-
Digital Marketing Manager
11 hours ago
Scroll Mantra Private Limited Gurugram, IndiaJob description · Digital Marketing Manager (2 to 3 years of experience) · Job description · BASIC FUNCTION: · We are looking for a Digital Marketing Manager to lead the planning, implementation, optimization, and reporting of performance marketing initiatives to help drive traff ...
Product Marketing Manager B2B - Gurugram, India - Airtel Business
Description
Marketing Manager – Airtel Business
We are on the hunt for a product and regional field marketing manager to develop and execute marketing strategies to increase product awareness and adoption and drive region-specific marketing plan. If you are a data-driven, passionate experienced B2B marketer with demonstrable success in working with Data Center and Cloud portfolio, driving GTM strategies and can apply regional customer insights into marketing plans and deliverables, you are just who we are looking for.
Responsibilities
Requirements
Strong domain knowledge and market understanding of data center and cloud portfolio
Demonstrated experience in setting and driving growth for portfolio/product lines through Brand and Content strategies
Proven capability in driving marketing objectives through all the available channels (digital marketing, website, email, social media, GTM kits, thought leadership, analyst relations, events, digital connects, content)
Proven track record in sales/field marketing including experience partnering with an enterprise sales team and driving region specific growth
Understanding of regional markets. Be able to quickly translate sales and customer requirements into marketing strategies and deliver timely marketing programs
Demonstrable experience collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing
Ability to synthesize complex inputs into a compelling narrative, and bring a passion for driving improvements to the customer experience
Eye for detail, ability to work with the designers/creative agency/editors and provide the right inputs for effective delivery of campaigns
Effectively prioritize and multi-task, and have the ability to work in fast-paced and deadline focused environment
Able to work in ambiguity and lead the discussion to measurable outcomes
Skills Required
Exceptional writing, reading and editing skills; ability to distil complex concepts into simple messages
Ability to multitask under pressure and meet deadlines with a positive attitude
Interpersonal communication skills
Proven ability to thrive in an ambiguous environment and attitude to get things done
Good knowledge of marketing campaign platforms like Marketo/Eloqua/etc.
Good knowledge of Google AdWords, SEM, SEO
Educational Qualifications
MBA (Marketing)
Work Experience
4-5 years of work experience
Telecom/B2B/Services Marketing/SaaS companies and similar industries