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    Sales Team Member - Kolkata, India - Bennett Coleman and Co. Ltd

    Bennett Coleman and Co. Ltd
    Bennett Coleman and Co. Ltd Kolkata, India

    1 day ago

    Default job background
    Full time
    Description

    About Function/Department

    Response is the Marketing and Sales function of the Company and contributes 90% to the Company's topline. The function has more than 1700 employees who are engaged in business planning, business development, revenue assurance, fulfilment of client orders, and sales capability building. The function uses world class processes, cutting edge technology and analytics to ensure that business growth objectives are met

    About the Position

    This position is responsible for planning and implementing sales, marketing and product development programs, both short and long range, targeted toward existing and new markets by performing the following duties personally or through subordinates .

    Areas of Responsibility

    Sales Planning

    Assimilate and analyze information on clients, their competition and market trends, media mix, share of wallet, print share; provide inputs to reporting manager to prepare the vertical sales plan in order to achieve the budgeted figures for assigned clients

    Smartsell and New Initiatives

    Analyze category / industry with the help of reporting manager, available competition and market research; create a basket of opportunities with implementable plans; take inputs from BVH, suggest / co-create ideas in sync with the client's communication objectives in order to get incremental business through new initiatives and new clients.

    Client servicing

    Develop and maintain rapport with key clients / agencies, share market developments in their industry, create awareness of existing and new services offered by the company, liaise with internal stakeholders to ensure smooth implementation and logistics, understand and address clients business concerns in order to become their preferred media vehicle.

    Sales Review

    Provide information to BVH on order booked, client calls etc. as and when required, participate in weekly/ monthly sales reviews and suggest necessary course corrections in order to achieve the sales targets

    Educational Qualifications Required

    Post Graduation in Sales & Marketing from reputed MBA School

    Relevant Experience

    · Communication (External and Internal)

    · Presentation and Convincing Skills

    · Ability to deliver within strict deadlines

    · Knowledge of media, advertising, clients and agency businesses

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