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Hyderabad

    Regional Manager - Hyderabad, India - Bajaj Electricals

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    Description

    Job Description

    JOB ROLE

    Regional Manager - Trade Sales

    JOB ID

    JR 2872

    REPORTING TO

    Zonal Head - Trade Sales

    TYPE OF ROLE

    People Management Role

    LOCATION

    Chennai

    BU / DIVISION

    Consumer Products- Trade Sales

    JOB PURPOSE

    Lead the assigned geographical area and implement sales & collection strategies. Shortlisting of channel partners for appointment & achieving

    distribution reach. Meeting working capital requirements of the business. Manage & monitor distributor performance & sustainability.

    KEY RESPONSIBILITIES

    1. Responsible for Sales forecasting and planning for the assigned area and Channel planning based on market potential.
    2. Gather market intelligence on competition activities and propose strategic/ tactical interventions for share gain.
    3. Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets, meeting

    numeric & weighted distribution objectives, channel correction, etc.

    1. Monitoring of sales, collection & stocks on regular basis as budgeted.
    2. Ensuring placement of new products as per commercialization strategy.
    3. Sustain growth through new store growth and Same Stores Sales Growth.
    4. Network expansion by appointing new distributors, dealers & retail trade partners in the assigned area.
    5. Ensuring timely liquidation of defective / slow moving / discontinued products as per organizational norms in collaboration with relevant

    departments.

    1. Monitor the Billing Process - product category v/s value wise on regular basis and ensure Week - wise billing.
    2. Ensuring implementation of Retailer engagement programs /Retailer Bonding Program effectively.

    EDUCATIONAL QUALIFICATIONS

    Graduation (any)

    WORK EXPERIENCE

    • years of relevant experience in B2C sales - preferably from FMCD /FMCG/ consumer durables and geographical exposure of the region
    • Should have experience in B2C Sales.

    CERTIFICATIONS

    NA

    PREFERRED/ ADDITIONAL

    REQUIREMENT

    NA

    REPORTEES

    Trade Sales Manager, Territory Manager- Key Accounts

    INTERNAL / EXTERNAL

    INTERFACE

    • SCM
    • Logistics
    • Marketing
    • ABM
    • Sales Coordinators
    • Channel Partners

    BEHAVIORAL COMPETENCIES

    • Think Beyond
    • Put Customers First
    • Collaborate to Win
    • Develop Talent


    Be the Best


    Be Agile



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