- Develop and execute marketing strategies to promote CG Collegify's services and programs.
- Conduct market research to identify trends, opportunities, and competitor activities.
- Create compelling marketing collaterals, including brochures, flyers, presentations, and digital content.
- Manage the company's online presence, including website content, social media channels, and email campaigns.
- Organize and participate in promotional events, fairs, and exhibitions to showcase our offerings.
- Liaise with schools and colleges to establish partnerships and promote our services to prospective students.
- Organize and conduct counselor meetings and seminars to provide information about studying abroad and our consultancy services.
- Build and maintain relationships with key stakeholders, including educational institutions, students, parents, and counselors.
- Monitor and analyze the effectiveness of marketing campaigns and initiatives, and make recommendations for improvement.
- Collaborate with the sales team to generate leads and support the enrollment process.
- Stay up-to-date with industry trends, best practices, and emerging technologies in marketing and education consulting.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience (3+ years) in marketing, preferably in the education sector.
- Strong understanding of marketing principles, strategies, and techniques.
- Excellent communication, presentation, and interpersonal skills.
- Ability to multitask, prioritize, and manage time effectively.
- Creative thinker with a problem-solving mindset.
- Proficiency in Microsoft Office Suite and digital marketing tools.
- Knowledge of international education systems and study abroad processes is a plus.
- Female candidates are preferred for this role.
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Marketing Manager - Kolkata, India - 2coms
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