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    Marketing Manager - Kolkata, India - 2coms

    2coms
    2coms Kolkata, India

    3 weeks ago

    2coms background
    Description
    Job Description
    • Develop and implement marketing strategies to promote the services and programs of CG Collegify.
    • Conduct market research to identify trends, opportunities, and competitor activities.
    • Create engaging marketing materials, such as brochures, flyers, presentations, and digital content.
    • Manage the online presence of the company, involving website content, social media platforms, and email initiatives.
    • Coordinate and take part in promotional events, fairs, and exhibitions to exhibit the offerings.
    • Engage with schools and colleges to form partnerships and advertise services to potential students.
    • Arrange and lead counselor meetings and workshops to offer guidance on studying abroad and consultancy services.
    • Establish and nurture relationships with important stakeholders, including educational institutions, students, parents, and counselors.
    • Assess and evaluate the efficacy of marketing campaigns and projects, providing suggestions for enhancements.
    • Collaborate with the sales team to secure leads and aid the enrollment procedures.
    • Stay updated on industry trends, best practices, and new technologies in marketing and education consulting.

    Requirements
    • Bachelor's degree in Marketing, Business Administration, or a related field.
    • Demonstrated track record (3+ years) in marketing, particularly in the educational sector.
    • In-depth grasp of marketing principles, strategies, and methods.
    • Outstanding communication, presentation, and interpersonal abilities.
    • Capability to juggle multiple tasks, prioritize, and manage time efficiently.
    • Innovative mindset with a focus on problem-solving.
    • Proficiency in Microsoft Office Suite and various digital marketing tools.
    • Familiarity with international education systems and processes for studying abroad is advantageous.
    • Female candidates are preferred for this position.
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