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    marketing manager - kolkata, India - BROOMBOOM

    BROOMBOOM
    BROOMBOOM kolkata, India

    3 weeks ago

    Default job background
    Description
    • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
    • Deploy successful marketing campaigns and own their implementation from ideation to execution
    • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
    • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
    • Build strategic relationships and partner with key industry players, agencies, and vendors
    • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
    • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
    • Measure and report on the performance of marketing campaigns, gain insight, and assess against goals.
    • Analyze consumer behavior and adjust email and advertising campaigns accordingly


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