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    Head of Marketing - Hyderabad, India - Grow Your Staff

    Grow Your Staff
    Grow Your Staff Hyderabad, India

    1 week ago

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    Human Resources
    Description

    Grow Your Staff is seeking a Head of Marketing for Fuse Capital, a Debt advisory firm based in London, United Kingdom. The position is a full-time opportunity in Hyderabad, India, or someone willing to relocate.

    The role will have excellent growth opportunities. You will work directly with the team based in the UK.

    Experience required: 10+ years

    CTC: up to INR 45 LPA

    Location: On-site (Hyderabad)

    Time- 2:00 pm- 9:00 pm (Monday - Friday)

    Type of employment- Full-time

    Responsibilities

    • Lead, manage and mentor a high-performing marketing team, fostering collaboration, and ensuring team members are aligned with company goals
    • Utilise deep expertise in HubSpot to optimize the marketing automation, lead nurturing, and customer relationship management efforts, along with staying up to date with its latest updates
    • Identify and build relationships with key stakeholders and partners in the B2B space to develop and execute marketing strategies tailored to the target audience
    • Develop, manage, and optimize the marketing budget, ensuring efficient allocation of resources to maximize ROI
    • Regularly analyze and report on the performance of marketing campaigns against budgetary goals
    • Develop and implement comprehensive marketing strategies (Identify market trends, competitor activities, and emerging opportunities) that align with the company's overall business objectives and refine marketing strategies proactively
    • Plan and execute marketing campaigns, tracking KPIs and adjusting strategies for continuous improvement
    • Oversee the creation and distribution of compelling content across various channels to engage and convert prospects
    • Drive brand awareness and consistency by developing, maintaining, and ensuring all marketing collateral and communications align with the brand's identity, value, and brand guidelines
    • Use data-driven insights to measure the effectiveness of marketing initiatives and make data-based decisions for continuous improvement by implementing A/B testing and other analytics tools to optimize marketing performance
    • Conduct market research to identify customer needs, market trends, and competitive landscape and use research findings to inform product development and marketing strategies
    • Collaborate with cross-functional teams, including sales, product development, and customer support, to ensure a unified approach to achieving company goals

    Requirements

    • Hubspot
    • Source Scrub
    • Digital Marketing
    • Zoom Info
    • Liaising with the Board to drive company strategy
    • B2B
    • A/B Testing
    • HTML
    • CSS
    • JavaScript
    • Adobe
    • Social Media platforms

    Qualifications

    • Bachelor or Masters degree in Marketing, Business, or a related field
    • Proven experience in a leadership role within marketing, with a minimum of 5 years of experience
    • Experience with a notable startup is preferred
    • Demonstrated ability to manage budgets and deliver results within allocated resources
    • Lead generation and management experience
    • Excellent leadership skills and the ability to work as part of a team
    • Knowledge of debt and equity is a bonus

    PLOT NO. 1253, ROAD NO. 63, JUBILEE HILLS, Hyderabad, Telangana, 500033

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