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    Assistant Marketing Manager - Chennai, India - Sapphire Foods India Limited

    Default job background
    Accounting / Finance
    Description
    • Develop & execute Brand management and Customer Interaction strategy and plan monthly roll out to ensure transaction growth in the region
    • Ensure impeccable execution of the plan through ATL, BTL and digital mediums
    • Ideate, plan and execute innovative and clutter breaking targeted marketing campaigns to increase the footfalls to the restaurants.
    • Monitor marketing budget and optimize spends for maximum impact along-with vendor Management & billing in coordination with the Finance team.
    • Plan and strategize focused 360-degree marketing strategy for New Store Openings for all 3 phases: pre-launch-buzz, launch and sustenance.
    • Track competition activity and plan tactical marketing interventions along with central marketing team and regional sales team.
    • Responsible for the New product launch marketing strategy for the region
    • Manage Corporate Sales for the region.
    • Explore opportunities for third party channel sales which includes Delivery service & Live counters in events.

    Desired Profile

    Ø MBA with a specialization in Marketing

    Ø Minimum 3yrs of experience into Retail Marketing

    Ø Willing to travel extensively days travel).

    Interested candidates can share your resume on or whatsapp on


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