- Maximize revenues and customer base from focus segments such as EXIM, Travel and Tourism etc.
- Product/process initiatives in the region to increase customer acquisition / enhancement/increment in wallet share
- Joint scoping with branches for mapping opportunity in focus and opportunity segments. Structuring product/pricing requirements for specific catchments / customer groups basis identified opportunity
- Joint visits to customers with branch RMs for product structuring / relationship deepening.
- Drive B-BC opportunities with the help of local leadership
- Audit efficiency of working model / sales process in key branches and highlight gaps to management for corrective action.
- Monitoring key accounts in the region for revenues & value growth and cross sell opportunities.
- Handholding newly joined resources in CA model branches with relevant information in terms of product features & service capability.
- Regular Training of resources on products, processes, competition benchmarking within the Trade / Forex domain
- Drive marketing initiatives in respective catchment for brand building / acquisition/balance & revenue buildup
- Planning local contests and promos, events for prospective customer meet, tradeforex centric association meetings for Regions in consultation with regional leadership
- Extend support to branches by assisting in various queries relating to product, process, marketing, and clarifications from Audit etc.
- Provide inputs to central product team on Segmentation and market sizing for current account & trade forex business at a catchment level
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Product Sales Manager - Delhi/Delhi NCR, India - iimjobs
Description
Product sales manager - RTFx - Leading bank - DelhiDriving initiatives for Retail Trade / Forex business in the assigned geography / assigned branches.
Earmarking key focus branches within the geography in terms of current account & trade forex business, under consultation with regional leadership.