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    Senior Associate - Chennai, India - Cognizant Technology Solutions

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    Global Sales Enablement Group Sales
    Support- Job Description



    Pre-Requisites

    Ø Qualification: BE- Any discipline, MBA or equivalent is preferred.

    Ø Experience: Postgraduate (preferably MBA) with at least 5-6 years of experience in research/competitive intelligence/strategic deals function.

    Ø Candidate needs to have a very good understanding of the IT industry

    Ø Excellent communication (non-negotiable)

    Ø Excellent MS office skills

    Ø Consulting skills – Be able to identify customer problems and come up with solutions

    Ø See beyond the stated scope to achieve desired outcomes – Past experience of working in challenging environments is a plus

    Ø Combination of technology and sales orientation is a plus

    Roles & Responsibilities

    Ø Conceptualize and lead demand generation initiatives in a specific vertical, and collaborate with the sales function on execution

    Ø Enable the sales team to initiate/grow conversations with prospects via in depth account research/intelligence

    Ø Identify and evaluate go-to-market verticals/accounts for specific geographies

    Ø Work with the sales team to identify/define prospect list, identify key offerings/solutions for each prospect account and define GTM

    Ø Identify industry relevant topics/trends to run demand creation initiatives including campaigns

    Ø Lead account planning activities – specifically in terms of identifying opportunities in each target account, educating inside sales function, account executives & client partners on the same

    Ø Create competitive intelligence, industry intelligence and market analysis reports to deliver actionable insights for the sales community

    Ø Leverage tools such as Draup/Zoom info/Hoovers/LinkedIn and other research-oriented sites

    Ø Thorough understanding of analyst reports, investor day decks and account press briefings, to understand prospects strategy, focus and thereby take Cognizant solutions to the market

    Other skills & Abilities

    Ø Excellent team player and liaise with the sales development executives to target accounts effectively

    Ø Excellent analytical skills and provide qualitative findings

    Ø Problem solving abilities to understand request and deliverable designs

    Ø Good listening skills and comprehensive abilities to understand information

    Location: Chennai/Bengaluru/Mumbai/Pune

    *************************************************************************************



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