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Gurgaon

    Senior Paid Media Specialist - Gurugram, India - Social Beat

    Social Beat
    Social Beat Gurugram, India

    3 days ago

    Default job background
    Marketing / Advertising / Public Relations
    Description

    Social Beat

    Senior Google Ads Specialist/Sr. Digital Media Specialist : Gurgaon

    Position Summary

    We are looking for an analytically minded, Sr. Digital Media specialist for Social Beat Digital Marketing Agency to focus on developing, executing, optimize campaign and media planning across Search, Display, Video & UAC/Mobile. This position has a focus on direct buying but will involve programmatic channels as well. Prior experience in programmatic is a plus.

    We are looking for smart, passionate, and experienced professionals who want to be part of an innovative team in a rapidly evolving industry.

    Key Responsibility Areas

    • Execute, manage and optimize paid digital campaigns across a variety of platforms using native and third-party tools.
    • Responsible for channel planning across digital placements, including RTB and Open Web.
    • Work collaboratively with Account teams to translate client needs into campaign strategies that over-deliver on their needs.
    • Develop in-depth and technical reporting to showcase performance, both for clients and within the agency.
    • Manage ad tech vendors to execute campaigns.
    • Mentor junior team members.
    • Experience with ad serving solutions, tag management, and operations is a strong plus.
    • Proven record of managing multiple projects at once.
    • Ability to stay highly organized and efficient in a fast-paced, rigorous work environment.

    Skills

    • 2 - 4+ years of experience working in media technology platforms.
    • Demonstrates understanding of media basics and concepts
    • Working knowledge of Syndicated tools (GA, GDS, GTM, and etc)
    • Understanding of optimization platforms & trafficking platforms
    • Microsoft Office Software (Outlook, Excel, Powerpoint, Word, etc)
    • Team player
    • Thinks Strategically

    About Social Beat

    Founded in 2012, Social Beat is a digital growth partner for leading brands and hyperscaling startups in India. With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR and Chennai, they are India's fastest-growing independent digital marketing solutions company and manage 3% of digital media investment in India. Social Beat is a Google Premier Partner, Facebook Business Partner and works closely with ecosystem partners like Hotstar, Amazon & Linkedin. They work as extended growth teams at startups including boAt, Upgrad Campus, Global Bees, Blackbuck, Jupiter, Khatabook, Scaler, Whitehat Jr, Pharmeasy, Pinelabs, Wakefit, Juicy Chemistry and with top brands including Bharat Matrimony, Jaquar, Tata Cliq, Indiabulls Dhani, Tata Consumer Products, Mahindra Finance, Go Colors, Hotstar, Himalaya Wellness, Quess Corp, Sundaram Mutual, Brigade Group, Give India and Isuzu on driving innovation through a combination of creativity and performance.

    They have bagged numerous awards from Google, ET Brand Equity, Foxglove, Digies, Advertising Club of Madras, Advertising Club of Bangalore and adjudged amongst the Fastest Growing Agency by Agency Reporter.

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