Jobs
>
Gurgaon

    Tartan - Senior Manager - Marketing (4-8 yrs) - Gurgaon/Gurugram, India - iimjobs

    iimjobs
    iimjobs Gurgaon/Gurugram, India

    2 weeks ago

    Iimjobs background
    Full time
    Description

    Senior Manager - Marketing

    QUALIFICATION AND DESIRED TRAITS :

    Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.

    - Minimum 4-5 Years of experience with 2 years of team management experience.

    - Proven track record of successfully leading and executing digital marketing strategies in a fast-paced environment of a B2B Start-up.

    - Extensive experience in cross-border marketing, with a strong understanding of global market dynamics and consumer behavior.

    - Demonstrated ability to think strategically, analyze data, and make data-driven decisions to achieve marketing objectives.

    - Excellent communication and interpersonal skills, with the ability to collaborate effectively across cross-functional teams.

    - Strong leadership qualities with a passion for mentoring and developing team members.

    Key responsibilities:

    Lead Digital and Offline Marketing Strategy:

    Develop comprehensive roadmaps and execute digital marketing campaigns to drive customer acquisition, engagement, and retention.

    Utilize data-driven insights to optimize campaign performance and maximize ROI across various digital channels.

    Explore and implement innovative offline marketing tactics to complement our online efforts and enhance brand visibility.

    Improve Data visibility of outcomes and drive quantification of marketing efforts on various channels.

    Spearhead Overseas Digital Marketing:

    Strategize and implement marketing initiatives in Europe, MENA, Australia, and APAC regions to penetrate new markets and establish a strong presence.

    Collaborate with local partners and agencies to adapt marketing strategies to regional nuances and cultural preferences.

    Ownership of Corporate Presence:

    Website and Social Media - Oversee the corporate website and social Media Handles ensuring it reflects our brand identity, values, and offerings effectively.

    Drive lead generation initiatives through website optimization, SEO, and content marketing strategies.

    Spearhead online reputation management by monitoring and responding to customer feedback and reviews across digital platforms.

    Engage third party vendors/agencies as and when required with clear goals, deliverables and internal cadence.

    Initiate and Scale Digital Assets, Beyond Product Lines:

    Conceptualize and produce industry-specific digital assets such as podcasts, newsletters, YouTube channels, and thought leadership content to position the company as a thought leader in the Fintech space.

    Collaborate with internal stakeholders and industry experts to develop compelling content that resonates with our target audience.

    Initiate and own Paid Campaigns:

    Take ownership of paid advertising campaigns, including PPC, display ads, social media ads, etc., to drive targeted traffic and conversions.

    Work closely with the digital marketing team to develop creative ad copies, landing pages, and A/B tests to optimize campaign performance.

    Ownership of Marketing Operations :

    Setup process to overview day-to-day work and of Team members.

    Bring transparent visibility of team's tasks for the other internal stakeholders.

    Take decisions on Marketing Tools to be utilized internally for various marketing BAUs.

    Mentoring a team of 2-3 Marketing Managers with clear upskilling and Learning roadmaps.

    Monitor individual performances of the team members based on OKRs and KPIs.

  • Devyani International Limited

    Marketing Manager

    1 week ago

    Devyani International Limited Gurugram, India

    The ideal candidate will be a professional who assists with ongoing marketing campaigns by collecting audience feedback, creating graphs, charts, and slides to present to decision-makers, and conducting market research to understand the target audience.​ · Responsibilities · Prep ...

  • juSTa Hotels & Resorts

    Marketing Manager

    1 week ago

    juSTa Hotels & Resorts Gurugram, India

    Job Title: Marketing Manager · Company: jüSTa Hotels and Resorts · Location: Gurgaon, Haryana · About Us: · jüSTa Hotels and Resorts is India's fastest growing small luxury hotel and resorts chain is a dynamic and innovative hotels company. We pride ourselves on delivering except ...

  • AGM Infraprojects Pvt. Ltd.

    Marketing Manager

    2 days ago

    AGM Infraprojects Pvt. Ltd. Gurugram, India

    Company Description: · Welcome to AGM Infraprojects Determining clients' needs and financial abilities to propose solutions that suit them. · We are a leading channel partner of reputed real estate agencies dedicated to helping you find your dream home or investment property. Wit ...

  • Expambit

    Marketing Manager

    1 hour ago

    Expambit Gurugram, India

    Salary Range: 10,00,000 to 25,00,000 Per Year · Company Description · Expambit is a media agency that specializes in providing budgeted solutions to resolve digital concerns. Our mission is to empower businesses by helping them navigate the digital landscape and achieve their mar ...

  • PeopleGene

    Marketing Manager

    2 days ago

    PeopleGene Gurugram, India

    Responsibilities: · End-to-end content creation and management across social media platforms · Focus on growing the audience and subscribers on Instagram · Building online and offline communities in the Healthy Food & Beverage space · Lead influencer marketing initiatives · Mana ...

  • Expand My Business

    Marketing Manager

    4 days ago

    Expand My Business Gurugram, India

    About Expand My Business: Expand My Business is Asia's largest managed marketplace for digital services. We offer services in the digital space, broadly divided into four verticals: IT Development, Digital Marketing, Web 3.0, and Resource Augmentation. We operate with a pool of v ...

  • United We Care

    Manager - Marketing

    5 hours ago

    United We Care Gurugram, India

    Marketing Manager · About United We Care: · United We Care is an innovative mental health startup dedicated to transforming the landscape of mental wellness. By leveraging cutting-edge technology and compassionate care, we strive to make mental health support accessible and effec ...

  • Abhishek Bansal Distribution Private Limited

    Marketing Manager

    3 days ago

    Abhishek Bansal Distribution Private Limited Gurgaon / Gurugram, India Full time

    As a Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to promote our products/services, enhance brand awareness, and drive business growth. The role requires a strategic thinker with strong leadership skills, a creative mi ...

  • Milliman

    Marketing Manager

    4 days ago

    Milliman Gurugram, India Full time

    Job Summary: · Reporting directly to the Asia-Pacific Head of Marketing (based in Singapore), the Marketing Manager- Asia-Pacific is key to helping the multiple practices in the region grow their business with the help effective marketing planning strategy. It's an exciting and ...

  • AkzoNobel

    Marketing Manager

    2 weeks ago

    AkzoNobel Gurugram, India

    We supply the sustainable and innovative paints and coatings that our customers, communities – and the environment – are increasingly relying on. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. ...

  • Trusted Media Brands

    Marketing Manager, Consumer Marketing

    5 days ago

    Trusted Media Brands Gurugram, India Full time

    About Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Bloom ...

  • Employment service solutions

    Marketing manager

    1 week ago

    Employment service solutions Gurgaon, India Full time

    Hiring for sales industry candidate.A real estate agent who helps clients buy a property is sometimes called a buyers agent or selling agent. Buyers often turn to real estate agents when theyre in the market to buy a property, such as a new office space. Because real estate agent ...

  • TMB (Trusted Media Brands)

    Assistant Marketing Manager, Consumer Marketing

    1 day ago

    TMB (Trusted Media Brands) Gurgaon, India

    About Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms ...

  • Spinny

    B2B Marketing Manager

    6 days ago

    Spinny Gurugram, India

    ABOUT SPINNY · Spinny is an online marketplace for preowned cars founded in 2015. Spinny aims to resolve asymmetry of information regarding pricing quality by embedding superior technology processes across the customer journey, making car ownership accessible, simple, & delightfu ...

  • Cyclitics Digital

    Performance Marketing Manager

    5 days ago

    Cyclitics Digital Gurugram, India

    Job Summary · We are seeking a dynamic and results-driven Performance Marketing Manager to spearhead the development and execution of our digital marketing campaigns. As a key member of our growth-focused marketing team, you will be responsible for driving user acquisition, boost ...

  • ConnectedStars

    Digital Marketing Manager

    5 days ago

    ConnectedStars Gurugram, India

    Job Title: Digital Marketing Manager (US Market) · Location: Gurgaon, India · Shift: Night Timing · Job Summary: We are seeking a skilled Digital Marketing Manager specializing in the US market to join our dynamic team in Gurgaon. The ideal candidate will be responsible for devel ...

  • Axtria - Ingenious Insights

    Marketing Automation Manager

    1 week ago

    Axtria - Ingenious Insights Gurugram, India

    About the job · We seek a dynamic Marketing Automation Manager to join our Marketing team. You will play a pivotal role in optimizing and leveraging our SalesForce and HubSpot platforms, enabling data-driven decision-making and enhancing our sales and marketing efforts. · Working ...

  • Leayan Global Private Limited

    Digital Marketing Manager

    3 days ago

    Leayan Global Private Limited Gurugram, India

    The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-mot ...

  • LetsDressUp (LDU)

    Marketing Management Trainee

    3 days ago

    LetsDressUp (LDU) Gurugram, India

    Company Name – LetsDressUp · Location – Gurgaon · CTC – 2 LPA to 3 LPA · Job Title - Marketing Management Trainee · Duration - 6 months (Can be converted full time based on performance) · About us: · LetsDressUp (LDU) is building the most inclusive fashion company for women of Bh ...

  • VMock

    Digital Marketing Manager

    2 days ago

    VMock Gurugram, India

    Job Title: Digital Marketing Manager · About the Company: · VMock aims to empower students and professionals along the various phases of their career journey leveraging the power of artificial intelligence. The VMock platform delivers personalized career guidance to job seekers a ...