- Lead Consumer Research Design by defining the approach to deliver against learning needs or customer validation requirements in collaboration with Commercial and Scent Design teams.
- Proficiently handle in-depth Statistical Analysis of data (using SPSS / XLSTAT / Internal IFF analysis tool), and manage fieldwork logistics, database management and generation of study results.
- Synthesize research findings into actionable insights and provide recommendations within agreed timelines for creative design next steps and potential customer opportunities.
- Present as well as develop materials incorporating study findings / insights / recommendations for internal team debriefs and customer meetings, workshops or events.
- Engage and liaise with external research agencies for study proposals, negotiation, project briefing, fieldwork quality and deliverables.
- Interact with consumers on field as and when required to understand product & fragrance feedback and / or category expectations.
- Support / Collaborate with the regional and global CI teams to execute projects in India.
- Support the regional CI team, as and when required, on projects outside of the Indian subcontinent.
- Master's or Bachelor's Degree in Market Research, Business, Statistics, Psychology, Behavioral Sciences or any other relevant discipline.
- Expertise in Quantitative design, research methodology and data analysis.
- Well versed with statistical treatment of data with strong analytical software skills (SPSS / JMP / XLSTAT).
- Knowledge of Qualitative research will be an added advantage.
- Team player with excellent communication & presentation skills, with the ability to translate research data into actionable insights for the business.
- Proficient in Microsoft Office applications (Powerpoint, Excel and Word).
- Self-starter who can prioritize and manage deadlines and is solution driven.
- Meticulous and pays attention to detail.
- Fluent in English (written and verbal).
- Willing to travel within and outside the Indian subcontinent as needed.
- Minimum years of 360 project management / work experience in market research at the agency or the client side, preferably in the Fragrance or FMCG sector.
- Track record in leading research design & methodology, executing and reporting for projects.
- Ability to think beyond traditional testing methods; passionate in finding creative ways to test and connect with consumers.
- Experience in a broad range of consumer research techniques with strong working experience in Market Research operations and fragrance and / or product testing research.
- Knowledge of fragrance consumer research will be a plus.
- Demonstrated ability in building effective relationships or partnerships across multiple functional areas in a matrix environment.
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Human and Consumer Insight Associate Manager - Mumbai, India - IFF Family of Companies
Description
Req ID: 498718
Job Description
Are you passionate about building relationships and programs that help drive growth for industry leading Consumer Products customers? Would you love to work for a company that is transforming the everyday? Does it excite you to represent the voice of the consumer within IFF and help build powerful insights that add value to our customer and consumers?
If you are a creative consumer insights expert, passionate about analysis, skilled at multi-tasking and take a collaborative approach to exceeding customer expectations, you could be our next Human and Consumer Insight Associate Manager
How you will contribute
As India Human and Consumer Insights Associate Manager, you will lead CI projects for global as well as local customers in India, Bangladesh and Sri Lanka. You will identify learning needs with Commercial and Creative teams to help deliver on business objectives. You will define, execute & report consumer research, both qualitative & quantitative, to drive innovation and develop superior fragrances that consumers love.
The role is Mumbai based and will report to Senior CI Manager, Asia.
How You Will Contribute
Job Requirements
What you will need to be successful
Essential Skills
Essential Experience
IFF is an Equal Opportunity Employer.
At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex or veteran status. We strive for inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability. Visit to learn more.