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    Senior Digital Traffic Specialist - Bengaluru, India - Epsilon

    Epsilon
    Default job background
    Full time
    Description

    Job Description

    Key Responsibilities:

  • Web Development and IntegrationCollaborate with client developer teams to integrate CJ's proprietary marketing technology, ensuring seamless communication between platforms.Utilize expertise in web development to troubleshoot and resolve issues during the integration process and after.
  • Client-Facing RoleServe as a primary point of contact for clients, providing technical guidance and support throughout the integration process.Able to clearly communicate action items externally and impact of those action items.
  • Tag Management in Ecommerce PlatformsProficiency in tag management systems (e.g., Google Tag Manager) and ecommerce platforms (e.g., Shopify, Magento) to troubleshoot and investigate integration anomalies.
  • Web DevelopmentApply knowledge of frontend web technologies (Javascript, HTML) to troubleshoot and optimize CJ solutions that align with business objectives.
  • Cross-Team CollaborationCollaborate with specialized teams, including Product, Engineering, Data Science, and Operations to drive product improvements and resolve web tag issues.Explain technical concepts and functionality to an audience with mixed degrees of expertise and experience.
  • Big Data Querying and ReportingProficiency in querying and manipulating large datasets to extract relevant information for reporting and analysis (SQL).
  • Privacy Regulations and ComplianceUnderstand how marketing technology is impacted by privacy regulations, browser privacy settings, and consent management platforms.Ensure that all marketing activities and data handling are in compliance with relevant privacy laws and regulations.Stay on top of industry news and follow industry influencers, report and advise on future trends.
  • Monitoring and Error RemediationMonitor reports for unusual findings and proactively investigate discrepancies.Work closely with clients to remedy errors related to proprietary third-party technology integrations.
  • Qualifications

  • Bachelor's degree in Computer Science, Marketing, or related field.
  • 4+ years of experience in web development, marketing technology, and data analysis.
  • Understanding of client-side web technology, cookies, HTTP, redirects, data transfer systems.
  • Strong history of being process oriented, having notable experience following, giving feedback on, or designing processes.
  • Proven experience in a client-facing role, with excellent communication and presentation skills.
  • Expertise in working with tag managers (e.g., Google Tag Manager) and ecommerce platforms (e.g., Shopify, Magento).
  • Demonstrated ability to troubleshoot and resolve technical issues efficiently.
  • Experience in querying and analyzing big data sets.
  • Ability to work independently and collaboratively in a fast-paced environment.


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