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    Product Executive - Madurai, India - Aurolab

    Aurolab
    Aurolab Madurai, India

    Found in: Appcast Linkedin IN C2 - 5 days ago

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    Description

    Position Title: Product Executive- Surgical Equipment

    Reports to: Product manager

    Division / Department" INTL Marketing

    Location: HQ-Madurai

    KEY RESPONSIBILITIES

    Technical assist/Complaint handling

    To be a knowledge repository, able to help in content development, new product training & technical assistance to the sales team & customers if necessary.

    Track key performance indicators

    Monitor metrics such as sales number, customer adoption rates, and user engagement to assess the product's success.

    Product Go-to-Market Strategy

    Develop launch plan, Oversee product Marketing, manage product positioning.

    Analyze competitor landscape

    Identify and assess competitor offerings to ensure the product stands out and offers a unique value proposition.

    Conduct market research

    Understand customer needs, preferences, and market trends to inform product development decisions.

    Make data-driven decisions

    Utilize data insights to inform product roadmap updates, feature enhancements, and future product development strategies.

    Oversee product marketing

    Work with the marketing team to develop effective marketing campaigns that generate awareness and interest in the product.

    Manage a product roadmap

    This translates putting a strong plan, outlining key features, functionalities, and release timelines.

    Educational Qualifications: (BE with MBA is more preferable)

    Experience: 3 to 4 years medical sales experience or MBA with ophthalmic or medical marketing experience.

    Competencies:

    Technical understanding, Strong communication, Marketing knowledge, Critical & strategic thinking.

    Other Attributes:

    Skill in understanding the Data, Marketing Content creation, Data analysis

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