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Gurgaon

    Business Manager - Gurugram, India - Publicis Global Delivery (PGD)

    Publicis Global Delivery (PGD)
    Publicis Global Delivery (PGD) Gurugram, India

    Found in: Talent IN 2A C2 - 2 days ago

    Default job background
    Marketing / Advertising / Public Relations
    Description

    Job Description

    Administration analysis and reporting

    Our Multichannel-Unit is looking for an offline media analyst to create the basic, medium, and complex reporting for our clients in specified standards.

    Responsibilities

    • Task: operational buying of TV advertising time / responsibility for optimal advertising-spot-placement
    • Translate Excel buying approvals from the media planner into our buying-tool MediaWizard (MW)
    • Provide the system with all given parameters like budget, GRP, CpGRP, time-zone-share, channel mix, net-reach or other relevant KPIs.
    • Verification if all given KPIs are reachable with a simulation by the system MW
    • Booking selected ad-breaks via automatic buying at the vendors and transmit all bookings to our data-management tool DAP.
    • Booking-management in DAP: create and manage orders, synchronization bookings with the vendors, apply and maintain discounts.
    • iterative optimization process to check whether existing bookings can be replaced by new ones with better performance/KPI

    Requirements

    • Must be able to understand and interpret various data (absolute numbers; Indices; percentages)
    • 4+yrs of experience in offline Buying and experience in Yumi, IRS
    • Proactive and communicative
    • Accuracy
    • Excel skills
    • Analytical understanding
    • English- or German-speaking/-writing
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