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    Business Manager - Mumbai, India - Publicis Groupe

    Publicis Groupe
    Publicis Groupe Mumbai, India

    Found in: Talent IN 2A C2 - 4 days ago

    publicis groupe background
    Engineering / Architecture
    Description

    Job Requirement:

    • The candidate must have experience in executing campaigns on Amazon Marketing Services (AMS) is necessary along with knowledge of AdWords and/or Facebook Ads.
    • Holistic knowledge of Amazon platform functionalities to help brands navigate their growth opportunities.
    • Fair understanding of Ecommerce business models.
    • Work on a Client Account for Paid Digital Marketing.
    • Understand Client's Business/Revenue model and goals.
    • Do Consumer profiling & define Target Audience on Digital - Draw Consumer insights & map digital touch points.
    • Fulfilment of Business goals (Reach, Awareness, Revenue, Retention etc.) through digital channels.
    • Create Paid Media campaign plans inclusive of all channels (Amazon Marketing Services (AMS), AdWords, Facebook, Affiliates, Programmatic etc.)
    • Execute, monitor and optimize the performance of campaigns.
    • Generate campaign and analytics insights by analyzing digital & business data in depth - Manage day to day client management as well as reporting and reviews.
    • Analyzing & optimizing campaign performance to increase ROI of brands.
    • Help new joinees settle into the organization and their daily routine.
    • Recommending E-commerce best practices to improve brand market share.
    • Groom and Mentor Analysts / Associates.

    Background:

    • 4 to 6 years of experience in executing campaigns on Amazon Marketing Services (AMS).
    • Curiosity to learn & grow in a fast-paced environment.
    • Agile & proactive when suggesting ideas or brainstorming with team/client.
    • Ability to take ownership & working with brands & Ecommerce platforms.
    • Upskilling constantly to keep up with the industry trends & updates.
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